Faulty suburban parking assumptions not holding up at new East Harlem mall

A wild overestimation of parking demand at a mall in Manhattan has led to wasted space, reduced pedestrian accessibility, and undermining long term planning goals. Because no big box stores had been built in such a dense urban area, developers relied on data from similar developments in more suburban locations. Assuming 67 to 68 percent of shoppers would arrive by car, the mall built vastly more parking than was needed to accommodate customers.

Faulty suburban parking assumptions not holding up at new East Harlem mall

A wild overestimation of parking demand at a mall in Manhattan has led to wasted space, reduced pedestrian accessibility, and undermining long term planning goals. Because no big box stores had been built in such a dense urban area, developers relied on data from similar developments in more suburban locations. Assuming 67 to 68 percent of shoppers would arrive by car, the mall built vastly more parking than was needed to accommodate customers.

Faulty suburban parking assumptions not holding up at new East Harlem mall

A wild overestimation of parking demand at a mall in Manhattan has led to wasted space, reduced pedestrian accessibility, and undermining long term planning goals. Because no big box stores had been built in such a dense urban area, developers relied on data from similar developments in more suburban locations. Assuming 67 to 68 percent of shoppers would arrive by car, the mall built vastly more parking than was needed to accommodate customers.