There is no doubt that Americans love big vehicles. In 2010 just under 53 percent of estimated new vehicle sales were made up of trucks and SUVs. That number has jumped to 78.5 percent in 2021 according to JD Power. Unfortunately, the rate of pedestrian fatalities has also risen during that time frame. Pedestrian deaths have increased by 46 percent in the last decade, according to the Governors Highway Safety Association, with over 6,500 pedestrians killed in 2020 alone. A new study provides one explanation for why these two trends may be connected.