The Bay Area Rapid Transit system’s Twitter account went viral March 16 when, faced with a larger than usual number of complaints, it began replying “This is our reality,” accompanied by brief—this being Twitter—descriptions of the system’s SOGR and capacity challenges.
How Social Media Moves New York. Part 2: Recommended Social Media Policy for Transportation Providers (Rudin Center for Transportation NYU Wagner School of Public Service, 2012)
The Rudin Center for Transportation at the NYU Wagner School of Public Service has released a report that recommends social media policies for transportation providers seeking to inform, engage and motivate their customers.